Middle Class Jobs – Supporting California’s Major Job Creators

This year, the New California Coalition was instrumental in helping pass legislation to support the Film and Television Industry and in helping shape the work of the California Jobs First program, the state’s first comprehensive economic development strategy in a generation. But we believe that we need to expand support for all of California’s businesses large and small through providing tax credits to other critical industries through Manufacturing and Research & Development Tax Credit. We also need to continue to address the out-of-control costs for businesses from energy to housing for their employees to workers compensation to frivolous lawsuits. When the state makes it possible for good employers to hire more people into solid middle class jobs, everyone benefits.

By The Numbers

7 Million

California’s small businesses account for more than 98 percent of total businesses in the state and employ more than 7 million people – nearly half of the state’s private sector workforce. Our state leads the nation in business startups
Office of Gov. Newsom, Governor Newsom Proclaims Small Business Month 2024

57

For the first time since 2014, California has more Fortune 500 companies than Texas and New York. Our state is now home to 57 companies Fortune 500s.
Fortune, California beats out Texas and New York for the most Fortune 500 companies

500,000

Gov. Gavin Newsom said he would create 500,000 new apprenticeships in the decade after taking office.
CalMatters, Newsom set an ambitious goal to launch 500,000 Californians into new careers. Many are firefighters

3x

Since August 2022, jobs have grown three times faster in the US than in California
PPIC, Why Have US and California Jobs Numbers Diverged?

NCC Actions

Support entrepreneurs – especially from historically marginalized communities –to create jobs and wealth for their families and their neighborhoods and eliminate counterproductive regulations that stand in their way

Highly incentivize industries – such as manufacturing and especially technology manufacturing – that provide good, well-paying jobs as well as contribute greatly to national security and support large existing employers such as funding seismic retrofitting for California’s hospitals

Reinstate the Manufacturers Incentive Tax Credit and restore the Net Operating Loss deduction and other fiscal policies supportive of the creation and maintenance of high wage jobs

Support the appointment of a broad set of people with business expertise to boards such as the California Workforce Development Board, that make crucial decisions for the state, often without private sector input

NCC Task Force Recommendations

Our proposed solutions aim to help realize Governor Gavin Newsom’s goal of building 2.5 million more housing units by 2030. California's housing gap primarily impacts working, middle-class families. The ability to increase housing production that serves these hardworking Californians is dependent on three key factors:

- Acceleration of housing project entitlements and approvals.
- Reduction of the costs of construction to enable housing to be built at an affordable price to buyers and renters.
- Fixing the current local jurisdiction disincentives for building more housing.

Click here to download the full report.
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